Size 01One page
$75/mo
30 months, then it is yours
or $1,497 in one payment
Everything on one page, built to carry the whole business.
Trades · Pool service
A pool website built for the week it turns green.
Pool work arrives two ways. Somebody wants weekly service so they never have to think about the water again, or it went green four days before a party and they need somebody today. Your website has to catch both without making either one dig for you.
The week, with a system under it
The same week, held level.
Every line here is a lead from your own website. The site catches it and tells you. The optional AI Office Manager is what answers it, keeps it, and puts it on the record.
- Friday green pool request · no answer Friday green pool request · answered
- a heater quote lost in a notebook the heater quote in the vault
- who asked about weekly service? every service ask · on the record
- an opening season you cannot recall the opening season in the weekly report
How the choice gets made
How a pool service gets picked.
Weekly service is bought by somebody who is done with the test strips. They have a pool that has gone cloudy twice and a Saturday they would rather have back. What they want from a page is plain: what a visit covers, whether chemicals are in the plan, what day the truck comes, and what they hear afterward. A weekly customer is choosing a person who will be in their backyard every week.
The other buyer has a green pool and a date. The party is Saturday, the water turned the color of a pond on Tuesday, and they are searching in a hurry for somebody who will say it can be done in time. That reader is not comparing plans. They want to know you handle green pools, that you cover their area, and what recovery involves. The person who saved the party is the one they ask about a plan.
In between are the things that break. A pump that hums and does not prime, a heater that trips on a cold morning, a salt cell reading low, a water level that drops in a way evaporation does not explain. Each is a search with a specific phrase, and each is a homeowner who may already have a service and is testing whether it does repairs. Pages that name the equipment keep that homeowner on your site.
What the calendar does to it
In the sunbelt this trade runs all year with a summer peak, and in the north it lives between the opening in spring and the closing before the first freeze. Green pools arrive with the first hot week, and heaters fail on the first cold one.
Your pages
A page for every job you get asked for.
These are the services a pool service gets asked for. On the multi-page sizes each one gets its own page. On the one page size they are the sections that page is built from.
- Weekly pool maintenance. The plan the whole business runs on, and the page that says what a visit covers.
- Pool openings and closings. Twice a year in cold climates, searched by date, and the two visits that decide whether a service is kept.
- Green pool recovery. The party is Saturday and the water is a pond, and the page has to say you take these.
- Pump and filter repair. A pump that will not prime is the search that tests whether a service does repairs.
- Heater repair and installation. The equipment that fails on the first cold morning somebody wanted a swim.
- Salt system service. Salt pools have their own vocabulary of cells and readings, and a homeowner with one wants it spoken.
- Leak detection. A water level that keeps dropping is a specialized search, and naming it says you find leaks.
- Tile and surface cleaning. The calcium line at the waterline is what a homeowner sees every day, searched the week before guests.
- Pool inspections. A buyer under contract on a house with a pool wants the equipment looked at before closing.
And you write none of it
We write every word of these pages. No content questionnaire, no homework, nothing left for you to finish on the week you are booked solid. Lead capture and owner alerts are built into the site itself, on every size, with nothing to switch on.
Everything that is built into a site whichever size you pick: see the websites page →
Three sizes
Pick the size that fits the business.
The parts are the same in all three. The size decides how much of your business the site covers.
Size 02Multi-page
$149/mo
30 months, then it is yours
or $2,997 in one payment
A page for every service you sell, the way homeowners search.
Size 03Full footprint
$249/mo
30 months, then it is yours
or $4,995 in one payment
The whole footprint of the business, plus priority support.
Both payment paths side by side, with the arithmetic printed where you can check it: see the pricing page →
Book a short call Not sure which size fits? That is what the call is for. We will tell you which one we would build for a pool service.
Before you pay · The preview
You are buying the site, not a promise.
We build it first. What you approve is what goes live.
You see the finished site before a dollar moves. We hand build it after one short call, and nothing starts until you have looked at it.
Approving it is what starts payment. Not a deposit, and not a signature on a mockup.
Tell us what is wrong and we take another pass. Or walk away and owe nothing at all.
It publishes on your own domain. Yours from day one, whichever way you pay for the site.
Straight answers
Questions about pool service.
What should a weekly service page actually say?
Everything a homeowner would ask on the first visit. What gets done each stop: skimming, brushing, emptying baskets, checking the chemistry, backwashing when the pressure says so. Whether the chemicals are part of the plan or on top of it. What day the truck comes and what happens on a holiday week. Say who will be in the backyard, with a name and a face if you have them, since this is a stranger walking past the kitchen window every week.
Can the site handle year round customers and seasonal ones?
It has to hold both without confusing either. In a climate where pools run all year, the weekly plan is the whole story and the page is written around the route. Where pools close for winter, the calendar is the story: the opening page in spring, the closing page before the freeze, and the plan for the months between. The site is arranged around whichever calendar your customers live on, and repairs, green pools and equipment sit under it either way.
Should green pool recovery get its own page or sit under repairs?
Its own page, and near the top. A green pool is the one time a pool owner searches in a panic, and the words they type are the color of the water, not the name of a service category. The page has to say that you take green pools, roughly what recovery looks like, shocking and filtering and vacuuming over several days, and that the party date gets talked about honestly. Nobody with a pond in the backyard is going to dig through a repairs page to find that.
Do you build for pool service?
Yes. We build for any local business that runs on jobs, and your site gets built around the work you actually do: the services you sell, the jobs you want more of, and the town you do them in. Your preview is hand built for your business, not a template with your name dropped into it. If something we wrote is wrong about how the work runs, you tell us and we fix it.
What does a website for a pool service cost?
Three sizes. One page is $1,497, multi-page is $2,997, the full footprint is $4,995, paid once. Or take the monthly path at $75, $149 or $249 a month for 30 months, and at the end of the 30 the site is yours. All three side by side, both payment paths, and the arithmetic printed where you can check it: see the pricing page.
How does the monthly path work?
You pick your size and make 30 monthly payments. All 30 payments, and the website is yours: hosting included, nothing further required. Every one of those months also includes the work that keeps the site running, which is hosting, security, released standard website updates, and support. The monthly, the term and the arithmetic behind it are printed on the pricing page.
What if I stop paying before the 30 months are up?
It is one commitment, and it runs both ways. You commit to the 30 payments; we commit to building it, hosting it, securing it and keeping it updated the whole way, and handing it over at the end. If you stop before then, the site comes down when the paid month ends and the payments already made are not refunded. A missed payment gets a 30 day grace period with everything still running. On the one payment path none of this applies: the site is yours the day it goes live.
Do I actually own it?
Yes, on either path: the day you pay in full, or the moment the thirtieth monthly payment settles. You own your domain, the content you give us, and your business data from day one regardless of path. One thing we would rather state than bury: it runs on our managed platform and is not portable to another host. You own the site and everything you brought to it, and it lives where we run it, hosting included.
Do I have to take a subscription?
No. The website is a purchase, not a subscription. Lead capture and owner alerts are part of the site itself and keep working whether or not you ever add anything to it. The optional AI Office Manager, which answers the leads your website produces and keeps them on the record, is a separate monthly service, and the website never depends on it.
Will it put me at the top of Google?
We are not going to promise you a ranking, a lead count, or a number of jobs, because none of those are ours to promise and anybody who does promise them is guessing. What we build is the thing all of that depends on: a site structured around the services you sell and the town you sell them in, published on your own domain, written to get a homeowner to ask.
Dead level
One call and you will know.
About thirty minutes about your town, your jobs, and what a pool service actually needs the site to do. You will know exactly what we would build and what it costs, and there is nothing to decide on the call.