30 months, then it is yours
or $1,497 in one payment
Everything on one page, built to carry the whole business.
For a painter: One or two lines of work, one town. Interiors and repaints on a page that does the work.
$1,497, $2,997 or $4,995 paid once, or $75, $149 or $249 a month for 30 months. Three sizes, two ways to pay for any of them. The rest of this page is what moves a painting business between them.
Every figure here is the price you would be charged. Nothing firms up later.
30 months, then it is yours
or $1,497 in one payment
Everything on one page, built to carry the whole business.
For a painter: One or two lines of work, one town. Interiors and repaints on a page that does the work.
30 months, then it is yours
or $2,997 in one payment
A page for every service you sell, the way homeowners search.
For a painter: Where we would start a painter selling more than one thing. Interiors, exteriors, cabinets and decks are four different searches.
30 months, then it is yours
or $4,995 in one payment
The whole footprint of the business, plus priority support.
For a painter: A commercial side, a long service list, or a service area with real towns in it.
Count the lines of work you want more of. One is a one page site, four is a multi-page site, and a commercial side on top of four is the full footprint. That is the whole decision, and it is the one we would talk through on the call.
The pages a painting business needs, and why each earns its place: see the painters page →
Five things decide the size, and every one is about how painting work is structured.
The photographs come first. Painting is one of the few trade purchases a homeowner can picture before it happens, so they shop it with their eyes: cut lines, a cabinet door after refinishing, a wall before and the same wall after. That changes the build rather than the copy. A layout that gives photographs room is decided at build time, and a before and after pair needs a structure that holds two images to the same frame.
Then the service list, which is the single biggest thing moving you between the sizes. Somebody searching for cabinet refinishing is not searching for a painter. They are searching for the thing they want done, and the page that names it is the page that answers. Interiors, exteriors, cabinets, decks, drywall repair, popcorn ceilings, wallpaper removal and commercial work are eight searches with eight worries behind them, and each one you genuinely sell is a page.
Then the towns. Painters travel further for a good job than most trades do, and a homeowner checks whether you cover their address before reading a word about your prep. Naming the places you work is structure rather than volume, but it has to be built in rather than dropped into a footer.
Then the commercial side, if you have one. Property managers shop nothing like homeowners: they want to see you work to a schedule, hold a site clean and hit a date, none of which a homeowner is reading for. Two audiences is two arguments, and one page making both makes each weaker.
And then the calendar. Exterior work runs on weather, so the summer books out of spring inquiries and something else has to carry the cold months. Interiors, cabinets and drywall repair are what carry them, and each needs a page substantial enough to be found on its own in January.
Whichever size you pick, on either payment path, all of this is part of it.
Website quotes are hard to compare because the same words cover different amounts of work. These six turn up as a separate invoice somewhere in this market, and they are worth putting to anybody you talk to, including us.
Everything built into a site whichever size you pick: see the websites page →
Worked out on all three sizes, with the one payment price beside each.
All three sizes side by side, and the same arithmetic: see the pricing page →
Plenty of painters do, and for some it is the right answer.
Squarespace and Wix both publish what they charge, so there is no mystery on that side. Squarespace lists website plans at $19 to $99 a month billed annually, and Wix lists premium plans at $17 to $159 a month, with the displayed prices shown for yearly subscriptions paid in full.
What that buys is the software. It does not decide what your site should say, write your interiors page, sort a phone folder into a gallery that sells, or finish the thing in the week in June when you are booked solid. That work is the real cost of a self built site and it gets paid in evenings. It is also where most of them stop, and a site three quarters finished is worth roughly nothing all season.
The other difference is what the monthly is. A builder plan is a subscription, so the bill renews for as long as the site is up. Ours has 30 payments in it and then it stops, and the site is yours with hosting included. Two different kinds of number, worth lining up before comparing them.
The honest case for doing it yourself: one service, one town, a dozen good photographs and some appetite for the work, and a builder subscription plus two weekends is reasonable. It turns the other way the moment there are four services to write and a season that will not wait.
Both figures read from the vendors' own pages on August 18, 2026: Squarespace pricing and Wix plans. Check them yourself before deciding anything on them.
None is required, and the website never depends on one. Lead capture and owner alerts are part of the site itself.
For a painter who wants the site to keep growing after launch: new service area, city and content pages, on page local SEO upkeep, and the structure search engines and AI assistants read. Cancel any time. The pages are yours, and being delivered work they do not credit toward a bigger size.
Thirty days free first. For a painter losing estimate requests he already earned: it acknowledges eligible website leads by email, keeps them in a lead vault and a simple pipeline, reports the week from real system data, and asks every completed job for an honest Google review. Cancel any time.
By size, once the site is yours on either path, for an owner who wants the monthly work to keep going: released standard website updates and support. Three month minimum, then cancel any time. Hosting stays included with ownership either way.
Every step from the first call to the day it goes live: see how it works →
It comes down to how many different things you sell. If interiors, exteriors, cabinets and decks are all real parts of your year, that is four separate searches and the multi-page size is where we would start you. Interiors only, one town, and the one page size carries it honestly. The full footprint earns its price when there is a commercial side too, because property managers need a different argument.
No. The page count is what the size is, so the services you sell are already inside the number you picked: a working target of about 15 pages on multi-page, about 40 on the full footprint. If the list grows later, the optional Local SEO service at $199 a month is how pages keep getting added to the site you own.
We do not shoot photographs and the price does not include a photographer. You send what you have and the pages get built around it, which for a painting business is usually a phone folder nobody has opened since last summer. That is normal and it is usable. What we will not do is fill the gaps with stock photography of somebody else's kitchen, so a service with no photographs yet gets a page built to work without them.
Hosting is included, so there is no separate hosting bill on either path. On the monthly path, every one of the 30 months includes released standard website updates and support. If you paid once, they are included for 30 days from your first live deployment, and after that the optional care plan keeps the monthly work going at $25, $49 or $82 a month by size. Outside those windows a qualifying batch is $149, scoped and approved in writing first. Anything we break, we fix free.
Yes. If you paid once, moving up costs the difference between the two prices, so you are never charged twice for the size you already bought. On the monthly path it depends where you are in the term, so we scope it with you at the time rather than print a rule we would have to bend.
Because we build the site before you pay for it. A range exists to protect the builder from a job that turns out bigger than the quote, and that risk only needs pricing in when the quote comes first. Here it is the other way round: one short call, we hand build your preview, and you see the finished thing before a dollar moves.
A referral checks you out before they ever call. Somebody hands your name to a neighbor and the neighbor types it into a phone that evening, and whatever comes up is doing the selling for you, whether you built it or not. That matters more for a painter, because what they are looking for is the work itself.
Every guide on this site, the cost pages and the rules for asking for reviews, in one place: see the guides →
The only thing left is which size fits your business. About thirty minutes on your town, your services and the jobs you want more of, and you will know what we would build.